Event

In the fast-evolving world we live in, we have become accustomed to all kinds of emerging trends. Some disappear soon after others continue and become lasting ones. Take the innovative trends in the meat industry, in vitro or lab-grown meat research.

What if cultured meat completely takes over our food pattern by 2050?

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On 10/05 we are organizing a more seminar about cultured meat.  This session will be investigating what the meat industry will look like 30 years from now. We will explore the meaning of ‘cultured meat’ and address the following questions: “Will we still be eating animals in 2050?”, “What does this change mean to butchers economically?”, “How investable will the meat industry be?”, “How much will the consumer pay in supermarkets?” and “Will the term ‘Cash Cow’ be glorified because of this?”.

We have two speakers coming. The first speaker (Lieven Thorrez) will explore what cultured meat really is in detail. The second speaker (Simon Fried) will explain the business aspect of cultured meat.

You will go home with an understanding of what to expect as a consumer, how to adapt to the economical changes, and maybe put your money where your mouth is.

We hope that you stay till the end, as we will be announcing the winner of the cow picture contest. You don’t want to miss it!

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